For protocols
You've been spending millions
rewarding the wrong people.
Token emissions. Liquidity mining. Airdrops. The budgets are enormous. The outcomes are broken. Attribution doesn't ask you to spend more — it makes what you're already spending actually work.
$170B+
TVL across DeFi in 2025
Enormous capital — but TVL is a measure of who showed up, not who built anything. Most of it is mercenary capital waiting for the next opportunity.
~90%
Of LM rewards go to farmers
Liquidity miners act as mercenary capital — moving to whatever protocol offers the highest yield, then dumping earned tokens as fast as possible.
$0
Lasting value from most airdrops
The snapshot model rewards whoever gamed the snapshot date. Liquidity evaporates the moment emissions drop. The cycle repeats with the next protocol.
The pattern
Liquidity mining attracts capital that leaves once rewards decline, causing volatile TVL and unsustainable token economics. Protocols start with aggressive emissions — sometimes 500–1,000% APR — only to watch liquidity evaporate when incentives dry up. This doesn't build lasting value. It creates temporary illusions of success.
Before and after
Same budget. Different outcome.
Attribution doesn't change how much you distribute. It changes who gets it — and what behavior that creates going forward.
Today — without Attribution
Pro-rata by TVL
- Mercenary capital farms your snapshot and exits the moment emissions drop
- Whales with massive TVL get outsized reward regardless of contribution quality
- Token dumps on distribution day — every time
- You can't tell your best contributors from your worst
- The budget is spent. The community is gone. Repeat next quarter.
With Attribution
Weighted by contribution
- Rewards flow to wallets with proven, durable behavior — not snapshot gamers
- Duration, governance participation, referrals, and quality all count
- Farmers earn almost nothing. Real builders earn disproportionately.
- Every distribution is verifiable on-chain — full audit trail
- Community sticks around because they're being fairly recognized
Protocol types
Value left on the table — by player
The problem looks different depending on what kind of protocol you are. But the root cause is the same: you have no way to see who actually built your ecosystem.
Token teams
Wasted: airdrop budget
You set a snapshot date. Bots and farmers game it for weeks in advance. On distribution day the price craters as recipients dump. The treasury is empty. The holders aren't your community — they're your exit liquidity.
Attribution replaces snapshots with contribution windows. Emissions stream continuously to wallets that score highest in your pool — forever, automatically, without a cliff.
AMMs & DEXes
Wasted: fee revenue
Fee revenue is distributed pro-rata by TVL. A whale who showed up yesterday earns the same fee percentage as an LP who's been providing deep liquidity through two bear markets. Quality is invisible to the current model.
Attribution scores every LP by duration, range quality, and volatility survival. Fee distributions at epoch end reward the LPs who actually built your market — not the ones with the biggest wallet.
Launchpads
Wasted: allocation
Allocation goes to whoever has the most tokens staked — whales capture everything — or to a lottery — random, rewards nobody for contribution. Neither model attracts quality projects. Neither builds a community worth having.
Attribution scores every participant's history within your ecosystem. Allocation becomes merit-based, verifiable, sybil-resistant. Better participants get better access. Better projects follow the participants.
Yield protocols
Wasted: boosted yield budget
You reward capital size, not commitment. A depositor who stayed through a brutal bear market gets the same yield as someone who showed up last week chasing APY. Loyalty is unrecognized. The moment rates drop, capital leaves.
Attribution-weighted boosted yield. Base yield for everyone. Boosted yield — the meaningful percentage on top — flows to depositors with proven long-term commitment. No token locking needed. Behavior is the proof.
Integration
How protocols plug in
One deployment. Continuous, automatic, verifiable distributions from day one.
1
Deploy a V4 pool with Attribution hooks
The hook fires on every LP interaction and swap. Attribution indexes the behavior in real time. You don't change anything about how your pool works — the hook observes and records.
2
Set your signal weights
Tell Attribution what you want to reward. Duration at 60%? Governance participation at 20%? Referral quality at 20%? The weights are your incentive design. Attribution measures what you say matters.
3
Fund the distribution pool
Token emissions, trading fees, treasury allocation — whatever you're already distributing flows into the Attribution distribution contract. Nothing new to budget for. Just smarter routing of what's already going out.
4
Distributions run automatically each epoch
At epoch end, the contract reads every participant's contextual Attribution score, splits the pool proportionally, and executes the distribution in a single transaction. On-chain, verifiable, permanent. Attribution takes basis points on the transaction — you take the community.